Investor Essentials

Gain the edge you need to win in cannabis

$397

Take advantage of nascent opportunities, evaluate potential additions to your portfolio, and invest more confidently.


Investor Essentials bundles elements from our Cannabis Fundamentals, Business Essentials, Compliance & Regulations, and CBD programs to give investors a complete picture of the cannabis space. You will learn the ins and outs of each major sector of the cannabis industry and dive into the regulations that legal cannabis businesses must follow.

If you are looking to add a cannabis-centric business to your portfolio, this rigorous training program is an absolute must.

2020-07-10 (1)

In This Program You'll learn:

  • The history of legal cannabis
  • Commercial cultivation operations
  • Cannabis processing and manufacturing
  • Assessing distribution networks
  • Retail sales 
  • Corporate structure & legal protection 
  • Accounting, banking, and tax prep in the cannabis industry
  • Cannabis & hemp products
  • Investing in cannabis businesses 
  • Opportunities in industrial hemp
  • And more

Complete the Program 100% Online

To be able to successfully evaluate a company, a market, or an opportunity, you need to do your homework.

The cannabis industry is coming into its own. It is becoming more sophisticated and vertically integrated every day. Legalization is creating massive opportunities around the country, and new businesses are forming that deploy cannabis to solve real problems.

As an investor, one of the most valuable skills you can cultivate is the ability to see the big picture. You need to be able to look at a market as a macro and micro level to understand if a single company has what it takes to thrive. To do this, you need to genuinely understand a space.

INDUSTRY EXPERTS

Meet the Instructors

Investor Essentials brings together leaders from around the cannabis industry. The curriculum is based on their research and first-hand industry experience. 

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Shane Terry

CEO and Co-founder of TapRoot Holdings Inc

Ai-foreman

Al Foreman

Co-founder of Tuatara

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Dr. Samantha Miller

President & Chief Scientist of Pure Analytics

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Kevin Jodrey

Owner of Wonderland Nursery

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Keegan Peterson

Founder Wurk

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Josh Wurzer

President and Co-Founder of SC Laboratories

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Taylor Padilla

General Manager of Retail Operations

Jay-Czarkowski

Jay Czarkowski

Founding Partner at Canna Advisors

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Simone Cimiluca-Radzins

CEO of Kalogia

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Bethany Stiles

Founder of Stiles Consulting

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Avis Bulbulyan

CEO of SIVA Enterprises

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Jenna Greenfield

Founder, Sagely

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Adam Foster

Business Lawyer

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Steve Schain

Senior Attorney, Hoban Law Group

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Martha Montemayor

Founder, Healthy Choices Unlimited

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Garrett Graff

Managing Attorney, Hoban Law Group

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Ari Sherman

Co Founder of Evo Hemp

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Kimberly Dillon

Founder of Plant & Prosper

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Larry Mishkin

Counsel, Hoban Law Group

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Dr. David Bearman

Cannabinoid Medicine Specialist

Testimonials

"Green Flower Programs are immensely valuable to the cannabis industry. Even as an industry expert, I learned some things I didn't know before, deepened my knowledge in certain areas, and loved the learning process with all the videos, interactive materials, and quizzes. Whether you are looking to enter the industry or grow as a leader in your company, I recommend everyone go through this invaluable online cannabis training."

Tyler Stratford, Retail Operations Manager, Canna Advisors

"Green Flower is a wonderful tool that has helped us gain a much deeper understanding of the history, science, and benefits of cannabis as a medicine. Highly recommended for both individuals and teams looking for the highest quality cannabis education and training!"

Gregg Steinberg, CEO, Growcentia

"Green Flower produces the highest quality cannabis content in the industry."

Steve DeAngelo
Harborside

Curriculum

In this course, we will examine the various uses of cannabis long before it became prohibited. We will also cover key points, events, and people that led up to the federal prohibition of cannabis in the United States. We will then explore the 80 plus years of prohibition, highlighting key influencers turning the tide in favor of cannabis.

 

After completing this course, you will be able to:    

  • Identify key decisions in history that helped create the prohibition of cannabis
  • Identify Previous uses of cannabis in history
  • Name key figures and forces in history that influenced the cannabis movement

In this course, we will reveal what cannabinoid compounds are, identify the major and minor cannabinoids, and define key terms like decarboxylation. Lastly, we will examine the wide spectrum of therapeutic benefits these cannabinoids offer.                     

 

After completing this course, you will be able to:    

  • Define key terms related to the cannabinoids
  • Identify the major and minor cannabinoids
  • Explain the specific therapeutic uses of various cannabinoids

In this course, we will explore various delivery methods and their respective benefits and drawbacks. This course will be beneficial in helping you to identify and pair delivery methods with specific conditions.             

 

After completing this course, you will be able to:    

  • Define key terms related to the delivery methods of cannabis
  • Identify various delivery methods for consuming cannabis
  • Explain the efficacy and duration of various delivery methods

In this course, you will learn how to become a respected cannabis cultivator. Next, you will cover commercial cultivation operations and scaling your cultivation business, as well as the national and international mindset in cannabis cultivation. Finally, the future of worldwide cultivation is also discussed.                         

 

After completing this course, you will be able to:    

  • Examine the business of cannabis cultivation   
  • Discuss cultivation operations management
  • Review the national/international mindset in cultivation 
  • Explore the future of worldwide cannabis cultivation  

In this course, you will explore manufacturing business segments and where you should play in the value chain. Next, you will cover the foundation of cannabis infused products, as well as key considerations for product development. Finally, you will discuss manufacturing challenges and opportunities in tomorrow’s cannabis industry.

   

After completing this course, you will be able to:    

  • Explore manufacturing business segments in the cannabis industry    
  • Understand the foundation of cannabis infused products
  • Examine considerations for product development
  • Identify manufacturing challenges and opportunities

In this course, you will learn about the business of starting a cannabis testing laboratory. Next, you will cover building out your lab, as well as securing the facility and the specialized instrumentation required to perform cannabis testing. Finally, seeking qualified personnel to manage the scientific and business operations of your lab is also discussed.

          

After completing this course, you will be able to:    

  • Explore the business of building a cannabis testing lab 
  • Discuss lab setup and facility costs
  • Examine specialized instrumentation and equipment
  • Identify key personnel to operate a successful lab

In this course, you will learn about basic retail operations in the cannabis industry. Next, you will cover compliance guidelines, as well as setting up the front line to launch your cannabis retail operation. Finally, you will explore a bonus course on budtender training. 

 

After completing this course, you will be able to:    

  • Examine retail operations in the cannabis industry
  • Discuss compliance standards for a successful cannabis retail operation
  • Identify key steps to set up your retail front   
  • Explore crash course in cannabis budtender training 

In this course, you will learn about the evolution of distribution in the cannabis industry. Next, you will cover the positioning of your distribution business in the supply chain, as well as branding and marketing schemes for a cannabis distribution company.  Finally, you will discuss expansion and scale opportunities to operate a successful distribution company in the cannabis industry.   

            

After completing this course, you will be able to:    

  • Explore the evolution of distribution sector in the cannabis industry
  • Examine branding and marketing schemes in cannabis distribution
  • Identify expansion and scale opportunities in 
  • Discuss the future of distribution in the cannabis industry 

In this course, you will learn about the botany, agronomy, and end-use potential of industrial hemp. Next, you will cover the benefits of industrial hemp for food, fiber, and CBD (cannabidiol) production, as well as discuss how hemp farmers and producers navigate legalization of the hemp industry. Finally, the future of industrial hemp is also discussed.

       

After completing this course, you will be able to:   

  • Discuss the 2018 Farm Bill 
  • Examine the benefits of industrial hemp                
  • Discuss hemp farmers and producers
  • Explore the future of industrial hemp  

In this course, you will learn about obtaining licensing in the cannabis industry. Next, you will cover the main license types for a cannabis business, as well as the different types of cannabis license programs. Finally, how to be successful in winning a competition license for your cannabis business is also discussed.    

 

After completing this course, you will be able to:               

  • Explore the evolution of licensing in the cannabis industry
  • Identify the main license types for a cannabis business
  • Examine different types of cannabis licensing programs
  • Discuss the pillars of success in obtaining a cannabis license 

This course will provide you with an analytic framework for thinking about the cannabis real estate market. You will learn about segmentation within the cannabis real estate market. Next, you will cover regulatory compliance schemes, as well as discuss the cannabis supply chain. Finally, you will explore cannabis real estate agreements and the best way to segment into the hemp industry.

 

After completing this course, you will be able to:   

  • Discuss segmentation within the cannabis real estate market
  • Explore regulatory requirements and the cannabis supply chain       
  • Examine real estate agreements in the cannabis industry
  • Discuss segmentation of the industrial hemp market

In this course, you will learn about regulatory compliance and licensing requirements in the cannabis industry. Next, you will understand the licensing application process, as well as determining the appropriate license types to operate a compliant cannabis business. Finally, you will discuss operating standards for different cannabis business types and markets.   

 

After completing this course, you will be able to:    

  • Explore regulatory compliance schemes
  • Examine the cannabis licensing application process
  • Determine appropriate license types to operate a cannabis business
  • Discuss standard operating standards in the cannabis industry

In this course, you will learn about being successful and efficient with cannabis sales by knowing and understanding your target market. Next, you will cover the steps to build trust a long term client relationship, as well as taking the appropriate steps to properly onboard a new vendor account. Finally, tips and tricks for growing a successful cannabis business are also discussed.                 

 

After completing this course, you will be able to:     

  • Identify your target sales market
  • Discuss building a successful client relationship
  • Explore onboarding a new vendor account   
  • Identify cannabis sales tips and tricks

This course will provide you with an analytic framework for thinking about accounting and finance solutions in the cannabis industry. Next, you will learn about federal regulations, as well as discuss the potential impact of this thing called 280E in the cannabis business. Finally, cash flow budgeting and forecasting in the cannabis industry is also discussed.           

 

After completing this course, you will be able to:  

  • Identify principles of accounting in the cannabis business 
  • Discuss federal regulations in the cannabis industry
  • Explore cash flow management and budgeting
  • Examine cash flow forecasting

In this course, you will learn about defining your hiring brand, and effectively onboarding new employees to optimize the employee lifecycle workflow. Next, you will cover the importance of employee engagement and retention strategies, as well as building an inclusive workplace. Finally, the future of human resources in the cannabis industry is also discussed.       

 

After completing this course, you will be able to:  

  • Identify human resource best hiring practices
  • Explore employee engagement and retention
  • Understand the employee lifecycle workflow
  • Discuss the future of human resources in the cannabis industry

This course includes a brief overview of the legal cannabis industry and how the cannabis market has evolved in recent years. Next, you will learn about the cannabis industry supply chain, as well as underwriting tips and tools for cannabis companies. Finally, you will discuss the current regulatory market and the potential impact of pending legislation.     

 

After completing this course, you will be able to:  

  • Discuss the investor’s guide to the history of cannabis
  • Explain the cannabis industry supply chain
  • Identify tips and tools for underwriting cannabis companies
  • Explore key considerations in the current regulatory environment

In the course, we explore the different CBD formulations and discuss how they work. We will review a variety of different CBD related products and discuss the onset and duration of each.

 

After completing this course, you will be able to:  

  • Discuss the different CBD formulations and describe how they work
  • Identify the onset and duration of several CBD related products

In this course, we'll discuss the current regulatory status surrounding CBD. We then will dive into all of the ongoing policy changes and discuss how to stay up to date.

 

After completing this course, you will be able to:  

  • Discuss the 2018 Farm Bill
  • Review ongoing policy changes
  • Identify where to source accurate information

This course will give a brief overview on the business side of CBD. Then we will discuss the various facets of the CBD industry including cultivation, processing, manufacturing, and distribution. We will wrap up by discussing retail and marketing of CBD.

 

After completing this course, you will be able to:  

  • Identify the business opportunities in the cannabis industry
  • Discuss the various categories of the CBD industry
  • Explain the process of marketing and retail in the CBD industry

In this course, you will explore the legal hurdles of establishing a corporate structure for a cannabis business. You will learn about different types of entities that offer different benefits and costs, as well as, picking the right legal structure for your cannabis company to minimize tax liability and protect your assets.

 

After completing this course, you will be able to:  

  • Discuss the most common types of business entities in the cannabis industry
  • Identify the need for protection from personal liability and claims brought against the business
  • Explore constitutional provisions on picking the right legal structure for your cannabis company
  • Examine the use of multiple business entities and the deductions available for real estate ownership in the cannabis industry

In this course, you will learn foundational knowledge about the banking basics you should know before you plan to start up a cannabis business. Next, you will understand how to access banks and pay taxes as a cannabis operator, as well as, how business functioning within state legality can face severe banking restrictions due to federal regulations.

 

After completing this course, you will be able to:  

  • Discuss types of cash management solutions for the cannabis market
  • Examine the existing framework for choosing the best business entity for your cannabis operation
  • Explore specific standards regarding the profitability and manageable risk of operating a cannabis business
  • Identify income tax schemes that affect the cannabis industry at the local, state, and federal level

Investor Essentials Program

You have 90 days to complete this program

$397 (USD)

  • Average time of course: 55 hours

  • Time to complete course: 90 days

  • Extensions available if needed

  • 100% online. Learn anywhere!

About Green Flower

The World's Top Cannabis Experts in One Place

The thought leaders who are shaping the future of cannabis teach our curriculum. 

Cost-Effective Industry-Leading Training

Our programs are 100% online, so you have the freedom to learn from anywhere. You won’t need to attend expensive conferences or work around a consultant's schedule.

Green Flower Community

Every student gets access to the Green Flower Community, where you can connect and network with others in the program.

Industry Credibility

Green Flower training is utilized by many of the cannabis industry's most respected organizations. 

FAQs

Are there any prerequisites?

No. This program is available to anyone.

What's included with this program?

Online courses comprised of engaging videos and written materials, knowledge checks at the end of every module to assimilate your learning, private forum for students to connect and provide support, downloadable references to keep and access on your phone, and your official Green Flower Certificate (once you pass the exam).

Can I take the program online?

Yes. Green Flower Programs are 100% online and can be taken from anywhere in the world.

How do I pass the course?

You'll need to achieve a grade of 80% on the final exam to pass the course.

What can you tell me about the final exam?

The exam is a comprehensive multiple-choice exam administered online. A grade of 80% is required to pass. Enrollment allows two attempts to achieve a passing score. You will have 90 days to complete both the program and the final exam. After 90 days, you will no longer have access to the program or testing materials. This is a closed book exam. Upon passing, you will receive your official certificate to hang on your wall and use for credibility and trust in the Industry.

What happens if I don't pass the exam?

You will have two chances to pass the final exam with enrollment. Retakes are $69 after that. You must achieve an 80% passing score to receive your Green Flower Certificate.

Is your program accredited?

No, Green Flower is not an accredited school and doesn't plan to be. We produce trusted cannabis education led and validated by the world's top experts, and our programs are utilized by companies, associations, nonprofits, and governments around the world.

Will there be any mailed, hard copy books or reference materials?

No, nothing will be mailed and no hard copy text will be assigned. There are materials in each course that you can download, print, and use at your convenience.

Can any module be visited more than once, to reinforce learning?

Absolutely! You can review any and all materials as many times as you would like in the 90 days your program is open.

Refund Policy

We understand that sometimes plans change. If you can no longer take the course, please email us no later than 7 days after your purchase. We will be happy to issue you a refund (minus our enrollment fee of $20). No refunds will be given to cancellations made after 7 days of purchase.

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