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March 19, 2020

WATCH: A Brand Is Not A Logo

Only the strongest, most credible and trustworthy brands will survive into the next era of cannabis.

This is a big challenge for a lot of cannabis operators and companies today. How to build a strong brand and an even stronger business behind that brand?

In this episode of Trailblazers, watch as cannabis industry leaders reveal their tips and insights on how to build a meaningful brand in what has proven to be a fragmented marketplace.

Episode excerpt:

About Trailblazers:

Trailblazers is a special retreat that brings together the most brilliant minds in the cannabis world to collaborate on some of the most pressing issues in the cannabis industry today.

These Trailblazer retreats are essentially ‘think tanks’ attended by leading cannabis executives, scientists, investors, and policymakers – a valuable experience for anybody in attendance.